Category:

Research Methods In Service Industry Management

By (author) Nick Johns, By (author) Nick Johns

SKU: 9780304335121

ISBN: 9780304335121

Book Format: Paperback / softback

Pages: 196

Dimensions: 16.5 × 1.5 × 24.1 cm

Information about this book

Description

Offers an analysis of research techniques in the service industries, focusing on the lack of direction in this field, and describing the whys and wherefores of research in Service Industry Management, with a view to providing a practical perspective.

Additional information

  • Paperback / softback | 196 pages
  • 16.5 × 1.5 × 24.1 cm | 363
  • 23 July 1998
  • Cengage Learning EMEA
  • United Kingdom
  • New edition

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